More individuals are purchasing products online than ever before. One 2019 survey revealed that about 60 percent of millennials do their shopping on the web, higher than 47 percent from the survey conducted in 2017. This doesn’t mean, however, that brick-and-mortar stores found in shopping malls are dead. The majority of consumers still want to touch
In January 2020, the United States and the rest of the world were enjoying an economic breeze. Industries are flourishing. Startups are popping everywhere. The technology is on the cusp of more discoveries. Even the unemployment rate in the country is at a low 3.5%. And then, the coronavirus hit us. Millions of people worldwide
If only insurance were plain and simple, selling it won’t be rocket science. But it’s the exact opposite. So if you are looking for ways to innovate your marketing campaign and get better results, here are some useful tips: 1. Improve Your Website The fact is, insurance isn’t sexy. Mention it to people, and they
The marketing team is responsible for the image of your company. How they promote your business can directly affect your sales and performance. That’s why it’s important to create a reliable and competent team that can function on all levels. It requires a lot of strategic planning and work before you can set yourself up
Business relationships can be delicate and intricate. That is true for SEO projects, which involve long-term and long-standing commitment to see results. Challenges can compromise the campaign any minute, and the possibility of your client walking away from the deal is an ever-present threat. It will either sneak up on you out of nowhere or result from
Any business is a team, and its success depends on the cohesiveness of the team. Effective teamwork and communication create an environment that allows employees to contribute all their skills for the good of the business. An employee who is made to feel that their contribution is valuable will be a self-motivated individual. They will
In this day and age, strengthening business operations can be a lot of hard work. At the core of are your employees. They are among your greatest assets, and you should be taking care of them. Focusing on employee care will help increase retention. A lot of companies have come up with different ways to
Waste is all around us, even if we don’t see it. It many cases, it’s the ones that are invisible to the eye that cause the most damage. Millions of tons of microplastics, each about the size of a sesame seed, float in our oceans and have entered our food chain. Colorless chemicals are spilled
Getting a client’s trust is one thing that any entrepreneur should aim for. It establishes a strong partnership at present where decisions are easier to implement. Also, trust increases the opportunities for future collaborations. What foolproof strategies can help you gain your client’s trust and keep it? Think of Ways to Assure Them Your client
Now more than ever, small business owners need to more vigilant with their management skills and operations. According to experts, as many as 20 percent of small businesses don’t make it past their first year. Even worse, 30 percent of the companies that do make it through their first year won’t make it past the